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Stickers & Labels

Product Labels vs Promotional Stickers for Small Retail Brands

November 3, 2026 by Joyce Tofte
Warm tabletop scene with a labeled candle jar, a kraft pouch with matching leaf artwork, sheets of rectangular labels, and several botanical promotional stickers.

Product labels identify, explain, and help sell the item they are attached to. Promotional stickers spread the brand beyond the package. Here is how to choose the right format, material, and artwork for each job.

Categories Stickers & Labels

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